Project: Red Wing Promotional Window Display

Client Challenge: Red Wing Shoes asked us to produce window signs and clings for their retail stores. These parts needed to grab shoppers’ attention while matching color critical offset parts from another supplier.
Immedia Solution: Our production team successfully coordinated gorgeous color matches across multiple materials. Signs were printed double-sided and tested to ensure the rich colors would be fully opaque for window hanging.
Results Delivered: The final signs matched beautifully and hung impressively in the window displays. We impressed the client by delivering solid results within a demanding timeline and budget.

Project: C9 Champion Section (#2 Discount Dept. Store)

Client Challenge: A new Champion-branded section had to land with real impact. Signage needed to adapt existing hardware fixtures to accommodate a unique 3D header, large translucent graphics, and changeable information signs.
Immedia Solution: A large “canoe” was developed for easy install on the existing fixture with a cohesive color gradient across materials and formats. Other existing parts were adapted to allow use of a vertical or horizontal info sign.
Results Delivered: This iron-pumping display rolled out to men’s and women’s sections in all 1600 stores. Vibrant colors and flexible display options enabled the design to reach its goals with ease.

Project: Best Buy Musical Instruments Section

Client Challenge: Best Buy needed a miracle worker to get their new musical instrument section ready for its big-stage debut. Prototyping savvy and production prowess were a must.
Immedia Solution: We stepped up to the challenge and managed odds and ends to ensure the whole show went on as planned. The quick production of in-store graphics and ironing out kinks on the fly ensured a timely store launch.
Results Delivered: Turning the project on a dime, we helped kick out a crowd-pleasing store design with large format vinyl, window, and wall graphics. After receiving client art on Friday, we printed, kitted, and installed the completed project on Monday.

Project: Gaming Section

Client Challenge: When a Canadian-based electronics retailer wanted to revamp their gaming section, they asked us for some ideas. Their goal was to visually separate and define the gaming platforms while keeping a consistent feel.
Immedia Solution: Our creative design team responded with a variety of design concepts in addition to suggestions for sign formats and display methods. A single store test was conducted to make sure we were hitting all the right buttons.
Results Delivered: The client commented that we “blew them away” with the ideas presented and the section reboot was rolled out to all stores. The next generation look dazzled shoppers with its easy on the eyes organization and layout.

Project: Circular Outriggers (#2 Discount Dept. Store Chain)

Client Challenge: The client was looking to create a new category “outrigger” system to be used all over the store. The goal was an adjustable system that was universal and met several technical standards for durability, heat, and humidity.
Immedia Solution: Our prototyping team went to town, providing a myriad of options that fit the design vision and fulfilled the project’s goals. These prototypes were tested to ensure usability and performance.
Results Delivered: The outrigger system was so successful that it was patented. The design we delivered achieved the lofty project goals and reduced SKU counts and costs. The new outrigger system was applied in all 1600 stores.

Project: Calphalon Cookware Display (#2 Discount Dept. Store)

Client Challenge: The client needed a durable 3D aisle display to position the premium cookware brand Calphalon. Simple installation and flexibility were a necessity to support the display’s long life span.
Immedia Solution: Working directly with Calphalon, we designed, prototyped, and produced an elegant and robust signing solution with UV-stable material and ink. Vacuum formed and die cut headers rounded out the displays’ look.
Results Delivered: The display rolled out to more than 1600 stores with various configurations. The area was a spectacle of success and worked as a natural extension of the Calphalon brand.

Project: Organic Grocery Category (#2 Discount Dept. Store)

Client Challenge: The client wanted to utilize new, large-format graphics to proclaim its quality, value, and freshness in the rapidly expanding organic grocery category. They were looking for a unique overhead graphic to entice shoppers to the area.
Immedia Solution: We created a fully custom hanging hardware fixture to support the delectable 3D overhead graphic. The individual panels were four-color printed on two sides and then die-cut to ensure a clean, consistent appearance in all stores.
Results Delivered: We concepted, developed and produced a complete display solution in a period of only 8 weeks. After an initial three store test, the refreshing new look was rolled out to departments in over 200 stores.